About Me
AI-Driven Enablement & Customer Success Strategist | Sales Training Innovator | Bridging B2B SaaS Technology, Technical Training & Customer Engagement
I’m James Dougherty, founder of Creative Spark Publications.
I help teams harness AI and modern enablement strategies to train faster, work smarter, and connect with customers in ways that stick. My background blends deep technical expertise with storytelling and sales training, so the solutions I build don’t just explain—they inspire action.
From writing Find Your Janet to developing AI-powered coaching tools like Coach Spark and StoryShellOS, my work bridges technical depth with human connection. Think of me as your creative co-pilot—part strategist, part storyteller, part tech translator—here to make your message land, stick, and sell.
Think of me as your creative co-pilot—part strategist, part storyteller, part tech translator—here to make your message land, stick, and sell.
Let’s spark something together.
